Amante 1530

Full Brand Creation / Brand ID / Brand Strategy / Packaging / 360 Launch Campaign Development / In Store / Social

SWAT partnered with a distinguished group of investors to launch Amante 1530, the world’s first Italian modern amaro aperitivo. (Amante means lovers in Italian.) From inception of the brand idea at the famed Il Palagio 1530 estate in Tuscany three years ago, to brand strategy, brand identity and packaging, social content and website development, SWAT ensured that this global launch was a wondrous success.

What makes Amante 1530 so irresistibly delicious with such a complex, yet perfectly balanced flavor? Less sugar and a more subtly bitter finish than most top heritage aperitivos. Taste it with your friends and lovers, and celebrate La Deliziosa Vita!

SWAT launches Amante 1530

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SWAT launches Amante 1530 •

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Artwork by Autumn Whitehurst

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