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Greg Norman

mission

Evolve legendary golfer Greg Norman's portfolio of successful, but independent, companies into one unified and global brand.

Thanks Greg, for the shout out at 20:08. It's a pleasure helping Greg Norman Company to an even greater success! We're so proud.

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Metropolis Oyster Room & Cocktail Bar

mission

Rebrand and relaunch a NYC oyster room and cocktail bar.

tactics

Brand Strategy • Logo Design • Messaging • Collateral • Design • Digital • Print • Web

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Blue Water Grill

mission

Rebrand and relaunch a 225-seat seafood restaurant with a focus on sustainability and highlighting local purveyors.

tactics

Brand Strategy • Logo Design • Messaging • Collateral • Design • Digital • Print • Web

Photos courtesy of Blue Water Grill

September 5, 2016

Blackwell Fine Jamaican Rum

Research • Brand Strategy • Naming • Logo Design • Full Brand Identity • Advertising • Packaging Design

by Richard Kirshenbaum
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Blackwell Fine Jamaican Rum

mission

Create a rum brand that captures the culture of Jamaica and the legacy of music icon Chris Blackwell.

tactics

Research • Brand Strategy • Naming • Logo Design • Full Brand Identity • Advertising • Packaging Design